How to Build an Email List Fast
How to Get Your First 100 Email Subscribers
So you want to start an online business? You have spent hours creating your blog or store. They are all set up but there are no takers. No one is knocking at your door and that’s frustrating beyond belief.
Well, read on. Here are 7 tips to help you get your first 100 email subscribers and to start building a responsive list.
1. Get started.
This may seem obvious but the truth is a large number of us spend more time designing our website, storefronts, colors and fonts, rather than thinking about how we are going to get readers or buyers. From my personal experience, this avoidance technique makes me feel productive, however, I am fully aware that I could write blog posts till the cows come home but if no one is reading them, well what is the point?
2. Define Your Avatar.
Who are you talking to? Whose problem are you trying to solve? What are their pain points? How old are they? What is their income level? Are they male or female? What do they value? How can you help them to transform in the least painful way possible? Visualize who your followers would be.
These are some of the questions you need to answer to create your ideal avatar. This may seem senseless at first but when you realize that you can’t appeal to everybody, you have to define who your ideal customer would be. Bear in mind that your ideal avatar could change over time but you need a definable starting point.
There are many resources online that you can use for free that will help you with this very important step.
3. Define your unique voice or USP (Unique Selling Position).
What makes you, you? From the outset, all your communication should show your uniqueness. How do you like to communicate? If you have an upbeat, quirky style with a wicked sense of humor then that is what you should portray. If you are more serious by nature then your communication should rather show that.
At this stage, you should also be able to show your prospective clients what is unique about your way of teaching or helping them transform as opposed to all the other businesses or coaches out there selling the same services or products.
4. Develop a Proper Mindset.
The success of any conscious business shows by how well they serve their customers. Your business should reflect who you are and what you want to share with your audience that would enrich their lives. When communicating your emphasis will be on giving as much value to the reader/client as you can on an ongoing basis. You can do this through free content, recommending tools, books, apps or any other resources.
You do not have to be an expert in your niche or have fancy credentials hanging on the wall behind you. Your greatest asset is in helping someone transform by teaching them from something you have already experienced or learned yourself.
5. Email your subscribers right away.
Every business started out with no customers. So even if you only have 1 or 2 subscribers in the beginning treat them like real customers and keep emailing them your content. And, celebrate your success. Lists of 1000 or 10 000 are built one subscriber at a time!
6. Plan your content in advance.
So you have your first few subscribers. What are you going to be mailing to them? This must be planned out in advance. Even if it is a sequence of just 5 emails initially – plan it ahead to make sure they are consistent and flow. This is also the time your readers are going to get to know you, trust you and decide whether they want to stay on your list, so a well-thought-out sequence that has both free content and your product and/or services is necessary. You can even go so far as uploading your emails in an Autoresponder so that they will be delivered in sequence as people join your list.
7. Be willing to be Controversial.
There are millions of businesses, stores and blogs out there. Subscribers to your list are there because of your unique methods, thoughts, and opinions.
Make sure you remain true to your voice otherwise you will just get lost in the noise. Say and share freely but always obeying one of the basic laws of life – “first do no harm”.
If you’re ready to grow (or start) your email list, my friend Matt McWilliams is hosting The List Launch Challenge.
It’s a 5-day challenge, with live lessons and specific action items for each day.
He teaches how to get your first 100 email subscribers fast and for free.
By the end, you’ll have an email list and be on your way to massive success online.
Learn more here: JOIN THE 5 DAY CHALLENGE